Our city is home to so many incredible businesses and so we asked the founders how they came up with the ideas for their businesses and have shared their responses below.

McKenzie Kelly | Owner of Define Beauty Medspa, Licensed Aesthetician & Certified Laser Technician

Define Beauty Medspa name was created because I truly feel that each person is uniquely beautiful in their own way. Our job is to help you define your own beauty by creating confidence within oneself. I believe that when you look in the mirror, your inner beauty should shine from within. Read more>>

Danielle Berrill | Photographer

My life’s passion has always been photo and film, but I have spent the greater half of my life wearing many hats to gain the freedom I finally have today working as a small business owner pursuing my passion. I grew up in the second poorest city in the nation (according to the 386 U.S. metro areas with available data) working a small farm with my family which included harvesting cane fields by hand every year from a very young age. Read more>>

Jim Kenney | Founder of Born 2 Play Apparel

As a father of 5 my kids have been playing sports for almost 2 decades. It was so much fun to watch them grow and learn new skills. It wasn’t until the 5th child started playing sports that I noticed that there was no real support apparel for my child. He has played baseball, soccer and basketball and would be considered above average for his age group (5 years old). Read more>>

Julia Dennis | Reptile Keeper and Jewelry Artist

After acquiring my first pet snake when I was 11, I realized how beautiful I thought their sheds were, and I started saving them. I asked my mother if we could start making jewelry with them, and she said yes. I brought her some of my ideas on the designs for our necklaces, bracelets, and earrings, and we worked together to make our first batch. Read more>>