Meet Alanna Tarrant | Content Creator

We had the good fortune of connecting with Alanna Tarrant and we’ve shared our conversation below.

Hi Alanna, can you share a quote or affirmation with us?
One of my favorite affirmations is:
“Stay rooted, but never stop growing.” 🌱

I love this because it speaks to balance—honoring where you come from and who you are at your core, while always evolving, learning, and expanding. As Tarrant_Twin, building my brand and sharing my journey online, I try to stay grounded in authenticity while pushing myself creatively and personally.

Growth doesn’t mean losing yourself—it means becoming more of who you’re meant to be. And that’s the energy I bring into everything I do, whether it’s content, connection, or community.

Let’s talk shop? Tell us more about your career, what can you share with our community?
By day, I work as an executive assistant—but @Tarrant_Twin is where I tap into my creative side. It’s a space where I share GRWM videos, everyday style inspiration, and curated fashion finds featured on LTK. My aesthetic blends elevated basics with accessible fashion—style that feels effortless yet intentional.
One of the highlights of this journey has been collaborating with brands like CSB, whose activewear really aligns with my personal style and approach to wellness. These partnerships are exciting not just because they reflect my personal style, but because they’ve grown out of a brand I’ve built organically while managing a full-time career.
This path hasn’t been linear. Balancing a demanding job with content creation requires structure, discipline, and a lot of intentional boundaries. I’ve faced imposter syndrome, burnout, and moments of self-doubt—but I’ve learned to push through by staying rooted in purpose and supported by a creative community that continues to uplift me.
What I’m most proud of is trusting my instincts and choosing to share my voice online. In the beginning, I questioned whether I belonged in the creator space—I didn’t know if I had the “right” look, the following, or a defined niche. But I’ve learned that consistency beats perfection every time. What’s helped me grow is showing up honestly, staying committed, and letting the brand evolve naturally as I do.
If there’s one thing I want people to take away from my story, it’s this: you don’t need to have it all figured out to start. You can build something meaningful while still being in the process. @Tarrant_Twin is about exactly that—being rooted, but always growing.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If my best friend was visiting Scottsdale for the week, I’d have the ultimate balance of chill, curated, and camera-ready moments planned. Scottsdale has such a unique mix of luxury, desert beauty, and lowkey gems—it’s the perfect place to reset and have fun at the same time.
Day 1 – Arrival & Vibes
We’d start off with coffee and matcha at Berdena’s in Old Town—it’s cute, minimal, and totally IG-worthy. Then we’d stroll around Scottsdale Waterfront to get a feel for the area. For dinner, we’d head to Cala—a coastal Mediterranean spot that always hits, with the best ambiance.
Day 2 – Wellness Reset + Elegant Dining
We’d lean into a full wellness day with spa treatments at The Omni Montelucia Resort—massages, steam, and full desert tranquility. After a slow afternoon of recharging, we’d dress up for dinner at Francine—chic, French-inspired, and always a vibe.
Day 3 – Shopping + Style
We’d dedicate this day to fashion—starting at Scottsdale Fashion Square, where I’d show her some of my favorite go-to stores for pieces I feature on LTK. After grabbing a smoothie at Kaleidoscope, we’d head back to change and shoot a few looks. For dinner, we’d switch things up with Uchi in Scottsdale—a sleek spot known for fresh, inventive Japanese dishes and a vibrant atmosphere.
Day 4 – Old Town Energy
We’d spend the day wandering through Old Town Scottsdale—browsing local boutiques, popping into galleries, and vintage shopping. Tacos from Diego Pops for lunch (with a spicy marg, naturally), then a fun night out with dancing at The Beverly or a DJ set at Cottontail Lounge.
Day 5 – Creative Morning + Content Studio
We’d start with matcha at Café Mollie, then book a few hours at a local content studio like Repose or Studio House AZ to film GRWMs, shoot outfit content, and get creative. It’s fun, productive, and perfect for batching while hanging with your bestie. Dinner would be something light and nourishing from DEPWAH, a new French-Vietnamese fusion concept coming to Old Town Scottsdale. I’m so excited for it to open!
Day 6 – Scottsdale Quarter + Elevated Dining
We’d head to Scottsdale Quarter and Kierland Commons for a boutique shopping day—perfect for snapping content and grabbing a chill patio lunch at North Italia. For our final dinner, we’d go all out at The Americano—modern Italian, sleek interiors, and perfect for a celebration meal.
Day 7 – Wrap It Up Right
On the last day, we’d start with a hot yoga class at Radi8 to sweat it out and reset one last time. Then we’d refuel with a delicious brunch at Ingos, soaking in the vibes before heading to the airport—grateful, glowing, and fully reset.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
There’s no version of my story without giving a shoutout to my twin, Kelsey —my day one, my sounding board, and my biggest motivator. I also have so much gratitude for my friends in the creator community who pushed me to go for it when I was still overthinking everything. Their support, encouragement, and belief helped me find my voice. From sharing resources to hyping each other’s wins, that sense of community has been everything. My success didn’t grow in isolation—it was built with the help of people who saw the vision and reminded me I was capable of making it real. Forever grateful. 💫

Website: https://tarranttwin.com

Instagram: @Tarrant_Twin

Youtube: https://youtube.com/@tarrant_twin

Other: LTK: https://www.shopltk.com/explore/Tarrant_twin
TikTok: @Tarrant_twin