We had the good fortune of connecting with Diana Morales and we’ve shared our conversation below.

Hi Diana, can you share the most important lesson you’ve learned over the course of your career?
The most important lesson our business has taught us is that you, you product, or your brand is not for everyone. As much as you may love something of think it is the greatest thing in the world, not everyone is your customer, and you will never please 100% of the marketplace. Make adjustments as you see fit for your business, but never base it off of the few who disagree or seem to have the loudest voice.

For us, it’s important to share Gods word with the world, and to continue to share His light. We also understand that not all agree with this, or may have the same belief, or even like the styles we have. We do not let the negativity or opposition influence our next product, thought or the way we continue to do business.

Let’s talk shop? Tell us more about your career, what can you share with our community?
We create looks and goods all for the Glory of God.

What sets us apart is our modern, minimal and unique designs. We have items from baby to adult, and continue to grow our brand! We are most excited to see our brand elevate into new designs, and having our customers love our items as much as we do!

We got to where we are today by A LOT of hard work. A lot of hours, a lot of investments, not just financially, but with our time and sacrificing day to day. We started working a corporate job, and we designed in our spare time. We then started investing in inventory and sourcing our goods. It was not easy, but we had God with us, and that made ALL the difference.

The lessons we have learned along the way is to not give up in the very beginning when it seems like your idea may not work, or when you think it’s time to put it to rest. This is part of the business cycle, in the beginning you lose more than you gain, but when you find your stride, its worth all the while!

We want the world to know that GOD IS GOOD. That this story and brand was built on Christ, and will always be first in our business. We are a small business, but we serve a BIG God.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I would definitely show them the handful of small businesses we are a part of, and some good eats too!

We would round out the valley starting in Gilbert, closest to us, at Ivy & Sage Lifestyle Co.
Located in Mesa/Gilbert Arizona, off of Power Road and the 202. Such an awesome space with amazing goods from Home, to Jewelry and Baby. A definite place to shop!

We would then head up to Scottsdale in the heart of Old Town @ The Merchantile. Our first location we shared our brand with. The area is amazing and has a TON of yummy restaurants and great for an outdoor bike ride or walk. The Merchantile is also filled with many Arizona Local businesses all under one roof.

And finally we would go out West to Buckeye, a Historical city and the largest in Arizona. There is Screws & Sparkles. Many local vendors and has a coffee shop housed inside! The cutest candy shop, and always something different to look at!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
God gets all the glory in this story.

Knowing that whatever season we are in, and wherever our business takes us, we know God is in control.
What is meant for us will be, and what is not, will not be.
We have been blessed to be able to share Gods word with our business, and there is no better feeling that we get to call this our life. He has led us to amazing places, people and businesses who share the same dreams, goals and beliefs. We have learned so much in the past few years, and we know God is the one we give our thanks to.

Website: https://amorclothingco.com

Instagram: https://www.instagram.com/amorclothingco/

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