Meet Guy Bar-Am | Entrepreneur across multiple industries

We had the good fortune of connecting with Guy Bar-Am and we’ve shared our conversation below.
Hi Guy, we’d love to hear about how you approach risk and risk-taking
Being an entrepreneur, one the biggest factors that has contributed to my success is risk taking. It is paramount to a business owner to be able to stifle any fears you have about failure and the trepidation that comes along with not knowing if a business decision or new idea will prosper. Educating yourself in the matter, surrounding yourself with mentors and peers who have a proven track record of successes, being humble and willing to take advice from those with experience even when you think you may know more, are all necessary to entrepreneurial-minded individuals. In business, every move is an opportunity for knowledge. Over the years I’ve learned that old adage that big risks reap big rewards. But, it isn’t without consequence. There have been many times over the past 20+ years as a business owner that I have lost close to everything only to rebuild once again. I believe that if you have the gusto to ride out the misfortunes and recover even stronger, you yourself are the true measure of success. You take risks into the unknown in every business move from introducing a new concept to changing your methodology. It’s how you recuperate from the faulty risks that measures your victory. If the gamble you took ends up in your favor, the accomplishment is that much sweeter. So, to me, taking risks is a win-win; consider it an opportunity to learn and grown from mistakes, or achieve something grand to happen in the best case.
What should our readers know about your business?
I own multiple business across several spectrums: retail cosmetics, boat rentals, a restaurant. The retail industry was where I started my journey being self employed over 20 years ago. The boat rental company was cultivated by my desire to earn a passive income from a single boat I had purchased for our family to use. The boat sat in our warehouse most of the time as we only used it once a month. Once I saw the business opportunity in renting that one boat I began researching and educating myself in the tourism industry, rentals, and the unique climate of Arizona. My one boat quickly became a fleet to now one of the largest privately owned boat rental companies in Phoenix. The restaurant is part of the rental company in that it is a food boat; the only one in the entire state of Arizona! What I am most proud of is my staff of hard working individuals that are dedicated to providing our customers with the best possible experience. We offer white glove service for our boat rentals, and my employees are by far my pride as a reflection of who we are as a successful business.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I’m really into the amazing food scene and activities we have here in Phoenix. Here are some of my favorite places around town: Incredible brick oven pizzas and homemade pastas at Cibo Urban Pizzeria located in an original downtown Phoenix home
Cocktails at Melinda’s Alley speakeasy tucked away behind the Renaissance Hotel downtown
A day on the water with tubing, picnics, and sun at Lake Pleasant
A show at the Herberger Theater
The tasting menu and unique dining experience of chef owned and operated Binkley’s
Drinks and arcade games at Cobra Bar, Pinbar or the unique dining experience of the former department store turned bar/restaurant, Hanny’s (don’t miss the creepy basement surprise).
Who else deserves some credit and recognition?
I think the biggest shoutout needs to go to my talented wife. As a graphic designer, photographer, and writer, my wife has been tasked as the primary art director who oversees the branding and idenitiy of all my businesses. She works endless hours making sure the business presence makes sense and is aesthetically appealing.
My wife has been my rock and support during all my ups and down, She pushes me when I need it, she comforts me when I’m down and she is always by my side.
Aimee, I couldn’t have done this without you!
Website: www.WestsideAZ.com
Instagram: Westside_az
Facebook: https://www.facebook.com/lakepleasantboatrentals
Yelp: https://www.yelp.com/biz/westside-recreation-peoria
Youtube: https://www.youtube.com/channel/UCZIbfT-8KKmGSKWDZT_Dgnw