We had the good fortune of connecting with Kennedy James-Foster and we’ve shared our conversation below.

Hi Kennedy, what’s one piece of conventional advice that you disagree with?
I would definitely say one of the worst advice people can give someone is to quit their current job to chase their dreams. Where you are in life is exactly where you need to be at the moment. Your 9-5 is what can fund your “dreams” as well as help make sure you have a roof over your head and food on the table. I understand that it may require you to work on your goals after work when you are tired, but that’s just Apart of the journey.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I started my brand in March 2023. In school I played basketball and had dreams of making it to professional league one day. Life of course had other plans for me and my dream was derailed. At first, it was tough to accept. I felt lost, like a part of me was missing. But as time passed, I realized that my love for the game didn’t have to define me. I took my passion and creativity and started Desert League, my own clothing brand. It began as a side hustle but grew into something bigger. I poured my heart into designing apparel that reflected my love for basketball and the desert landscape.

Today, Desert League is more than just a clothing brand – it’s a community. People from all walks of life connect over shared passions and style. Sure, I didn’t make it to the NBA, but I found a new court, a new way to make a difference. Don’t get me wrong; it’s not always easy, but it’s worth it.

If you’re someone who thought they’d make it in something but life took a detour, know this: your dreams aren’t dead; they might just need a new direction. Embrace the journey, find your new passion, and create your own league. You never know who you’ll inspire along the way.”

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I currently reside in Carlsbad, New Mexico. We have a couple of popular tourist attractions, The Caverns and Sitting Bulls Falls. If you have an adventurous spirit, those are a must because they are both so beautiful. My favorite restaurants in town are Yellow Brix and Guadeloupe Mountain Brewery! The filet from Yellow Brix hits every time, and the Buffalo wings from Guadeloupe are to die for!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My wife Victoria! She has had experience in making shirts before and has helped me with designing and creating the clothing for brand.

Website: Desertleagueclothing.com

Instagram: Instagram.com/desertleague

Nominate Someone: ShoutoutArizona is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.