We had the good fortune of connecting with Natalie Nguyen and we’ve shared our conversation below.

Hi Natalie, can you walk us through the thought-process of starting your business?
Starting my own business has always been a goal of mine. I remember in elementary school we would have career days, where you had to dress up as what you wanted to be in the future. In 5th grade, I came in as a “business owner/CEO”, at this time I did not know what exactly I wanted to start but knew what I wanted. Fast forward to my freshman year of University at a business school, I was inspired by a doodle book that my friend and I collaborated on during the lectures. I wanted to throw our doodles from class on some apparel to sell. I began my research and it just escalated from there.

What should our readers know about your business?
Impulsive LLC is a company made from dreams and emotions. My company was first established in 2019, with no knowledge or experiences; I took what I learned from friends and google and went for it. When it first began it was a rocky start, there was a lot of money wasted and a lot of lessons that were learned. I realized that it was not always about what was the top quality or most expensive, but instead the time and value in the products as well. It was a struggle finding an audience at first but when COVID started, I took the opportunity to rebrand my company and spent nearly a year redesigning everything. I have spent countless of sleepless nights and several tears working on Impulsive to create it to what I have desired.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
It can be difficult to find things to do in Arizona, but some of my favorite places to show people are any downtown area usually Downtown Gilbert and Downtown Tempe! The area is always active and surrounded with amazing food and drinks.

Who else deserves some credit and recognition?
My parents, my sister, my friends, and everyone who has supported me <3

Website: impulsivellc.com

Instagram: instagram.com/impulsivellc

Facebook: faecbook.com/impulsivellc

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