We had the good fortune of connecting with Wei Wei Chang and we’ve shared our conversation below.

Hi Wei Wei, we’d love to hear more about how you thought about starting your own business?

We all experience failures in some ways. I experienced an unexpected demotion from an executive leadership role at a Fortune 500 company. After that, I soon had a family of my own. Changing from being a career woman to a homemaker to bonding with my daughter was one of the best decisions I’ve ever made. Although finding who I am after 12 years of a successful career was challenging, spending time with my family while my kids were young was worth it.

In the back of my mind, there is always a question: will I stand up in the place of failure? In 2019, I decided to write a book to take my readers on a journey to overcome a performance mindset and live a life free of striving but with purpose and contentment through a deeper relationship with God.

Interestingly, the book has gone more profound to the root issue of ‘performance mindset,’ a mere symptom of a broken or disconnected relationship with God, self, and others. The root issue is how we see God, self, and others. The Lens of Love is seeing everything through God’s perspective, and it has helped many gains fresh perspectives on their spiritual vision. This book uncovers and corrects their faulty lenses through which they see God, self, and others. I am so thankful that people of all faith find this book to be a tool in guiding them to see and experience God’s love and see themselves and others through the lens of love versus lenses of pride, fear, judgment, and hatred.

I have a life coaching program that is complementary to my book. In this ‘healing relationship coaching’ program, I help people connect with God authentically, restore their identity, and equip them with tools to receive spiritual and emotional healing with God.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?

I founded Imagine Life Coaching in the fall of 2018, and I went on to write my first non-fiction Christian book, the Lens of Love, in November 2020, amid Covid. I canceled the in-person book launching party and did an online book launch because of Covid. During the first few weeks of release, I was surprised and excited to see that The Lens of Love hit two AMAZON #1 new releases, Christian Counseling and Historical China Biography.

Since then, I have developed healing relationships coaching that compliments my book. This coaching program serves as a foundation for purposeful living and a thriving business. In 2021, a group of authors and coaches went through the Healing Relationships Coaching. Positive feedback assured me of the importance of having a deeper relationship with God for life fulfillment.

In the world of uncertainties, people experience a lack of purpose, lack of direction, and often burn out in their pursuit of success. Discovering purposeful living has become very relevant. In the crowded coaching world, anyone can be a coach nowadays. I also paid for coaching over the years and have often asked myself: How would I coach differently from the coaches out there if I were a coach? Our society pushes for hypes, visibility, profit, influence, and partnership. When coaches define success the same way, their outcomes and methods are the same. A lot of coaches give formulas because it is easy to scale. Each person or business is different because of our uniqueness. Connecting to our maker is the first step for coaching for effective results. The six-step purposeful living coaching helps people connect with God, discover their identity and purpose, and partner with God for their works. I believe that this will set my coaching apart from others.

step #1 Connects with God

step #2 Gets to know you (identity and talents)

step #3 Discover your purpose (calling, assignment, and sphere of influence)

step #4 Removes roadblocks (spiritual, emotional, and historical)

step #5 Dream with God,

step #6 Influences the world

The “thriving business coaching” came to me unexpectantly. A woman came to me and asked me to help launch her business without knowing me or seeing my website. I got excited! Many entrepreneurs, authors, and coaches experience ‘unfulfilled’ syndrome: they sow and plant much, but they have harvested little. This ‘unfulfillment’ results from the gap: between the service providers and customers. Service providers tend to focus on their passion, talents, and skills and often ignore the need of customers and what customers are willing to pay for. The sweet spot is when four areas are aligned: 1. what you love, 2, what you are good at, 3. what the world needs, 4, what you can be paid for. The thriving business coaching helps you discover and live in the sweet spot.

Getting to the clarity I have about my business has not been easy. I believe my journey and struggles are not isolated, and many authors and entrepreneurs face adversities along the way. It is a journey of discovery, discover your purpose and go back to the ‘why’ whenever I feel like quitting. The purpose is so vital to my walk as a business owner. So much so that I would like to help other people, especially people of faith, to start a business in the right place: identity and purpose. Talking about purpose without a relationship with God is empty because the purpose is why we do what we do, and it is God’s original intention and design for our lives. I am passionate about helping people develop a deeper connection with God. They can stand on their feet to partner with God for their lives and business once they have an active relationship with God.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I love Chandler. It is such a melting pot of cultures and a family-friendly city. I was born in China, and my husband was born in Taiwan. We travel internationally pretty frequently before Covid. Between 2014 and 2017, we were ex-pats in Hong Kong. So, our family loves ethnic foods, so we are frequent customers of Lee Lee Supermarket and many Chinese, Vietnamese, Mediterranean, Korean, and Indian restaurants. We are locals at Pho Chandler and Tao Garden. We love to get our Boba tea at DaYung’s. I also like to walk in Veterans Oasis Park.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My biggest shoutout is to Jesus, my Lord. What a blessed life that I have ever since I found Him. I want to dedicate my shoutout to my family: my husband Steve for being the rock and encourager. My two daughters, Clarissa and Noelle, for loving me. I also want to dedicate my shoutout to pastor Mark Geppert who founded Southeast Asia Prayer Center (SEAPC.org), for training me through The Attack Lambs: Prayer That Changes the World (a book by Mark Geppert) to overcome fears and to journey beyond Arizona to Himalayan Tibet, Cambodia, Dubai, and Turkey in serving children, orphans, and the oppressed. My shoutout to my pastor Thomas Alexander at Two Rivers Church in Gilbert, for mentoring and disciplining me.

Website: https://www.weiweichang.com/

Instagram: https://www.instagram.com/weiweichang_imaginelife/

Linkedin: https://www.linkedin.com/in/wei-wei-chang/

Facebook: https://www.facebook.com/ImagineLifeLLC

Image Credits
Kait August photography Lindsay Borg Photography Now Photography

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