We had the good fortune of connecting with Abdallah Khalife and we’ve shared our conversation below.

Hi Abdallah, what was your thought process behind starting your own business?
I have been a personal trainer and health coach for more than 10 years, I also have a passion for supplemental nutrition. I have been a consumer for 14 years and know the market like the back of my hand. The idea to start selling supplements came to me several years back but things never were quite right (time, finances, etc). After a few years of planning and saving for an initial investment I decided to start my own personal supplement line starting with plant sterols. They have an incredible amount of research and can be used by the athletic population but also other consumer groups (elderly, injury prevention, etc). I would have liked to become a naturopath growing up but due to circumstances I could not, this is the next closest thing! I am hoping to help people achieve their health and fitness goals through my researched and tested formulations! I have only released my one product, “The Turkerstene/Ecdysterone Complex’, however this formula has already been improved on and a version 2 will be released soon! As consumer demand increases so will my product line!

Alright, so let’s move onto what keeps you busy professionally?
I think what sets me apart is my own health journey. I struggled with many health issues growing up. I had a a cyst removed at age 17 and by age 18 I had my small intestine completely removed. This completely changed my life and the way I look at nutrition and health. Without modern day medicine and supplements I would probably be dead. I cannot absorb certain vitamins and these need to be supplemented and/or injected.

That said I am a very optimistic person and know that everything that happens in life has a purpose or meaning. I think that meaning was to help others achieve their peak health even in the face of adversity. I by no means have the greatest health, but studying nutrition, herbal medicine, and learning from my own experience as well as the experience I have racked up over the past 10 years puts me on top of other supplement developers. I am not a looking to make huge profits off this company. The goal is to create affordable and effective supplements for people to use to maximize their health! As the company grows we are looking to make as big a social and economical impact as possible by working alongside the sustainability consulting company Thrive Consultancy! Looking to make a better YOU but also a better planet for YOU to live on!

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I am a very outdoorsy person and rock climb! I would most likely take them on a rock climbing trip in Yosemite but also love the beach! We would probably start in AZ where I live and drive up the coast of California stopping by all the major cities and attractions (LA, San Fran, San Diego, etc). I loved visiting the Ghirardelli chocolate factory in San Francisco as well riding their famous cable cars! Of course the Golden Gate Bridge as well! Sea World, Disney Land, and Universal Studios would also be very nostalgic (haven’t been since I was a kid)!

We would then head to Yosemite for some climbing and make our way around Nevada (eg Red Rocks), Utah, and Colorado! There are literally TONS of bouldering and top roping sites EVERYWHERE! Options are limitless but I’d head to the 4 state divide and from there back home to AZ while making sure to stop on the way to the Grand Canyon! Not sure if that can all fit into just one week but we could give it a try (lol)!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?

My family! They invested in me in my passion for health. I received a lot of support from them in order to have the credentials I have today as well as the financial investment! That’s you mom, Huda, Abidah, and Tasnim! I still need them to this day! Family is forever!

Also a shoutout to my longest standing client, and best friend, Mutsumi Hazen! She was with me at the start of this journey and has stuck by me through thick and thin! Your the best!

Website: www.iss-supplements.com

Instagram: https://www.instagram.com/innovativestrengthsolutions

Facebook: https://www.facebook.com/innovativestrengthsolutions

Youtube: Perhaps in the future!

Nominate Someone: ShoutoutArizona is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.