We had the good fortune of connecting with Alex Bosin and we’ve shared our conversation below.

Hi Alex, can you walk us through the thought-process of starting your business?
The love of my business, being a creator and photographer, is more than the ability to love and serve my clients well. I thrive in my personal life when I am able to decide and stick to a healthy schedule that balances being a wife, mama to littles, and photographer/business owner. It is my business and my craving for the flexibility and freedom of my schedule that motivates my lifestyle and allows me to do what I do best. The thought process behind starting my own business was a gradual one. When I first picked up a camera, I didn’t think it would ever turn into the full caliber its developed now. I knew I loved storytelling and capturing memories, but to think I would create a full time career out of what I loved doing wasn’t on my mind. After realizing how much I truly loved photography, I began doing everything I could to learn more about my camera, settings, desired style, and creating consistent work. In about a year of producing image after image, loads of practice, educational coaching and online classes, I was ready to take my business to the next level. I immediately upped my client experience, accepted any and all photography needs, and thrived on creating my own schedule and managing my time. Now that I have niched down into wedding and senior photography, I am in love with helping couples capture their love story, from their engagement period all the way to their wedding day and helping seniors remember who they are right now. In a passion project stemming from 2017, I began a mission to create images and stories that empowered others to feel beautiful the way God created them. I hope to continue living this passion out behind my camera for any and all of my clients!

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My specialities include couples and wedding photography as well as high school and college seniors or graduates. I particularly love these groups because with my wedding focus, I love love, telling love stories, couples in general, and am a huge supporter of marriage. On the side, my husband and I have the opportunity to volunteer through our church as Marriage Coaches, so we are big on advocating marriage and putting your relationship first! I hope to empower brides to feel beautiful the way I see them through my lens, the way God created them. There are so many favorite parts of a wedding day for me, it’s hard for me to narrow down a favorite, but getting time with my couple and really valuing their relationship is my priority. In addition, I absolutely love high school and college senior girls, because they’re like “mini brides”. These girls are typically so excited to have their photos taken, but a little unsure of the process. I love being with them to help bring out their confidence on camera and show them they’re totally nailing their session! I love pouring into senior girls and encouraging them.

I’m hugely excited about how hard I’ve worked to get my business to the level it is today, as well as the potential for where I see it going in the next couple of years. Just this winter, my first Senior Spokesmodel Experience was announced, and I cannot wait to see what the Class of 2023 brings to the table because the Class of 2022 spokesmodels I have are absolutely killing it. While I wouldn’t say it’s been “easy” to get to where I am, I will say the consistency and hustle has all been worth it. As a photographer, I’ve had my crying on the floor moments, but I’ve always gotten back up. To be clear, there is nothing in a business you create from scratch that runs on autopilot. Learning how to be a photographer at the same time I was learning how to be a business owner has moments of overwhelming exhaustion, but is worth it every step of the way. I continue learning each and every day and am thrilled with the progress I’ve made in just a year and a half.

I hope the world understands, about small businesses in general, there is so much of that creative or artist that goes into the small business. Since my brand revolves around me and my skills, it is of utmost importance as a business owner to be able to separate myself from my photography. My business’ success also takes the ability to hear and create change from constructive criticism. I thrive in being able to up my experiences for my clients and know that if criticism is what helps foster change and an upward trend in my business, I am ready for it and will put it into practice. I hope my consistency and enthusiasm for WHO people are is heard with utmost importance. As a people-centered photographer, I take my client relationships seriously and hope to continuously improve my photography as well as my business experience for anyone involved, either present or future.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
With my bestie in tow, I would be taking her on hikes around the city – Camelback, Squaw Peak, Pinnacle Peak in the Valley, and possibly up to Sedona or Flagstaff if we had enough time! We would also head to a few different local coffee shops and breweries. My favorite coffee shops around are Maverick, Black Rock, and Sip Coffee and Beer. For breweries, I love Wandering Tortoise, Arizona Wilderness, Wren House, OHSO, and Fate Brewing Co. Meals would include brunch and dinner out, and on the list would include Morning Squeeze, Snooze, Hash, and for dinners I would include HopDoddy, Salt and Lime, Diego Pops, and Blanco Tacos. Anyone coming to AZ needs to fit as much Mexican food into their schedule and stomach as possible. Activities-wise, beyond hiking and maybe a trip to Northern AZ, I’d include lounge time at a local pool or resort pool while here!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
It’s quite safe to say I wouldn’t be pursuing my dream career and launching into it full time without the support of my amazing husband! He believes in me no matter what and is the best cheerleader for my business. Any time I have an idea, even if it’s more spontaneous or moving fairly quickly, he always says, “okay.” His agreeableness and encouragement have created this business to what it is now! In addition, the education I learned hands down has made a huge difference in my business. I’m a student of Amy & Jordan, and have completed their Shooting and Editing Course and Business Course. Highly recommend their Shooting and Editing Course for anyone interested in truly learning their camera! Lastly, my friends and family have been more than supportive, especially friends and family members who allowed me to practice my skills with them and believed in me no matter where I was in my photography journey.

Website: https://alexandrajoyphoto.com/

Instagram: https://www.instagram.com/alexandra_joy/

Facebook: https://www.facebook.com/alexandrajoyphotography

Image Credits
Alexandra Joy Photography

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