We had the good fortune of connecting with Alexis Paige and we’ve shared our conversation below.

Hi Alexis, what was your thought process behind starting your own business?
Honestly, it was a matter of circumstance in the beginning. Before COVID, I was working as a personal trainer for a luxury gym in NYC, pumping out unsustainable hours and giving most of what I was making back to the gym. I knew I needed to think bigger, to figure out a way to work smarter, but I was so exhausted and just living from a place of reaction.

When the shutdown happened, it was an “AHA” moment for everyone in my industry, clients included. We all realized that we didn’t need to be locked into a physical location anymore and, as a trainer, it really inspired and challenged my creativity to create programs that would keep my clients progressing with minimal equipment.

It also gave me some much-needed time to reassess my life and priorities. Having the time to recover properly, cook food that I loved and connect with my partner more often than Sunday afternoons between meal prep was rejuvenating. It reminded me that I wasn’t practicing what I preached and that I wasn’t a rare exception to the rule – living to work had become the rule for everyone I knew.

With video conferencing being so widely utilized, I suddenly found myself with an incredibly powerful tool from which I could serve my clients in a fashion that was so much more substantive than an hour of blasting through weights and a “stay hydrated!” tossed over my shoulder as I ran to my next client. I asked myself what my day needed to look like in order for me to be excited to get started every morning and, slowly, began building the foundation of a program I now call Femeostasis.

I built a platform that supports and respects the female body. One that acknowledges that women are not just little men and that we are fascinating, cyclical creatures that need to honor our hormonal cycles instead of condemning them. It recognizes the imbalances within our bodies and our lives and works to bring us back to equilibrium through a combination of movement, nourishment, and stress management tailored to each woman’s hormonal environment.

I thought, how can I empower women from the inside out? And before I knew it, a business was born.

Please tell us more about your work. We’d love to hear what sets you apart from others, what you are most proud of or excited about. How did you get to where you are today professionally. Was it easy? If not, how did you overcome the challenges? What are the lessons you’ve learned along the way. What do you want the world to know about you or your brand and story?
I grew up in a house of women. My mother was fiercely independent and raised my sister and me on her own while working full-time and putting herself through school. We didn’t have a lot of money to spare so my sister (7 years my senior) was often tasked with keeping track of me while my mom worked or studied. We didn’t have a big family or a lot of support so we learned to take care of each other.

When my mom got sick, it was like watching a train crash in slow motion. She was told over and over that she was imagining the pain or offered a pill to cover it up. And that pill led to another pill to counteract the side effects… and another… and another. No one addressed the root cause of her symptoms, there was just a constant onslaught of pills. My sister and I watched her deteriorate for years and felt completely powerless.

Witnessing the shortcomings of our healthcare system first-hand stimulated my captivation with the inner workings of the body; my love of dance inspired my obsession with its mechanics. I danced every moment I could growing up – I also sprained my ankles a lot. Since we couldn’t afford PT, I spent a lot of time in the library reading as much as I could about anatomy and physiology.

As I got older, I kept dancing, and I kept hurting myself. And suddenly I found myself hearing the same limiting language my mother had from doctors. I had to “just accept” that I was “just never going to be able to run with these knees” and that I was “just going to be in pain” because I was so active. That didn’t make sense to me so, enter my next conquest: anti-inflammatory nutrition as therapy.

It has been an incredibly long, often demoralizing road to get to where I am today but I don’t regret a second of it. The obstacles I learned to navigate gave me my most valuable attribute: empathy. Empathy is what enabled me to build a woman-centric wellness program unlike any other. I’m so proud of the way my program respects the individuality of each woman while providing her the support of a community. Femeostasis empowers women with the tools they need to decode their own health through sustainable lifestyle changes and the power of a village.

It’s so important to me that women realize they don’t have to “just accept” anything that robs them of joy and, most importantly, that they don’t need to struggle alone. There’s a reason they say “if you want to go fast, go alone; but if you want to go far, go together.”

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
We just moved to Denver a year ago and have been blown away by how much there is to do here! Let’s say she gets in on a Friday, our first stop after a long flight is Uchi in Five Points where they have the best sushi and ambiance you could ask for (which is quite frankly shocking for a land-locked town like Denver.) Then, off to Death & Co. for some killer cocktails – very conveniently located two blocks away.

Saturday morning we’ll take an easy 35-minute drive out to Boulder to hike the Flatirons followed by brunch and shopping on Pearl St, a super cute outdoor mall.

Sunday we’ll take the kids to the Children’s Science Museum, then ice cream at Little Man, an adorable outdoor shop shaped like a milk jug.

For the kids, the rest of the week will see a trip to the Aquarium (I might love it more than they do,) a tour through Dinosaur Ridge, and a sweet treat from Hops & Pie on Tennyson (who makes incredible donuts and pizza)

For the adults, we’ll definitely check out Vital Root for a ridiculously good vegan lunch (I’m a hard-core carnivore, so that says a lot), dinner at Urban Farmer (my favorite farm-to-table steakhouse), and, obviously, ANY show that’s going on at Red Rocks Amphitheater! It’s such a gorgeous venue, if you don’t do anything else while you’re in Denver, check it out – you can also go during the day and get in a great workout running the bleachers!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I don’t care how cliche it may sound to say that I could not have built any of this without my fiance Josh. His unwavering support and faith in me have lit a fire in my belly that pushes me outside of my comfort zone and closer to becoming the woman he already thinks I am.

Website: alexispaigemade.com

Instagram: @alexis_paige_made

Image Credits
Capturing Our Senses Modeling

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