We had the good fortune of connecting with AZFOODGUY and we’ve shared our conversation below.
Hi AZFOODGUY, we’d love for you to start things off by telling us something about your industry that we and others not in the industry might be unaware of?
A lot of people are unaware of how much work it takes. They see the content on social media, but they don’t see the amount of hours put into a photo or video. Any piece of content usually requires driving to a location, setting up the scene, capturing the content, etc. Then afterward, it is time to plan the narrative, edit the content, write an engaging copy, post the entire thing on multiple platforms, engage with the audience, & more. It’s also very fun, but all of the behind scenes activity is where the value is.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I always wanted to do something fun and be known for it as a job ever since I was a little kid. I never knew what exactly that would be but that’s what I would say. However, people would always tell me that’s not possible and that I need to think of a real job category, where I expect to be in 10, 20 & 30 years. I picked being an actor because they seem to have fun, be known and making a living out of it. Eventually, I discovered the word influencer (or content creator) and that resonated with me. So when I started the foodie influencer journey, it all made sense… doing something fun, be known for it and being a professional. It’s not easy and requires a lot of work, but I can do the work because it’s always who I wanted to become. It feels natural.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
At the beginning of the week, we would explore the town from Old Town Scottsdale to The Asian District in Mesa. Scottsdale would be perfect for brunch either at Morning Squeeze on the patio along Scottsdale Road. For dinners, it would be in Mesa for KBBQ or pho. Sometime during the week, we would definitely stop by AZ Taco King in Phoenix for some birria pizza and birria ramen.
For shopping, Scottsdale Fashion Square, the Biltmore and Chandler Fashion Center are a must as well.
Toward the weekend, we would go hang out around downtown Phoenix for food and drinks. Hopefully, we would catch First Friday so we can see all of the art and festivities. The places we would also go would be Pizzeria Bianco for great pizza, and then off to Hi Score Club for an anime theme bar.
We would also visit the anime convention in Mesa called Taiyou Con if the event is happening that weekend. There will be local food trucks, a Japanese festival, anime shopping hall, maid cafes,, etc. for three days long so plenty to do.
The week would consist of so much food, drinks and activities.
Who else deserves some credit and recognition?
I consume to a lot of personal development content! There are a few people and works that easily come to mind that has helped me. 1) From Gary Vee, I learned that content is king. I follow that rule and try to put out as much content as I can across all platforms which has led to success on Instagram and TikTok. 2) From the book, Atomic Habits, I learned that the metrics that matter are the efforts you put into your passion (the leading indicators that you control). It’s not about the results (the lagging indicators that you cannot control). Measuring metrics that you cannot control can get in the way of success. 3) From the book, Think and Grow Rich, Napoleon Hill has changed my mindset to believe anything is possible as long as I set my mind to it. 4) All of the other influencers and content creators I know. We talk a lot about everything from content ideas to getting paid for our work. It’s great to have their support and succeeding together.