We had the good fortune of connecting with Breana Edwards and we’ve shared our conversation below.

Hi Breana, what’s something about your industry that outsiders are probably unaware of?
There are SO many things that go into planning a wedding, and the wedding business is not what it looks like in the movies! The finished product is a beautiful day that everyone gets to enjoy but it is not nearly as glamorous behind the scenes. Any vendor working a wedding is basically working nonstop for 8-16 hours. We are working our butts off to make sure that everything is going perfectly for our couples. There is a lot of sweating, heavy lifting, and discomfort that happens to keep things going! Most vendors even hesitate to take breaks to use the bathroom or eat because they don’t want to miss anything on their clients big day!

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I own a wedding and even planning business called Forget-Me-Knot Weddings & Events! I like to think that my business is different from others in that it truly is all about my couples and what makes their wedding (and their love) unique. I have been able to participate in so many different kinds of weddings – from grand ballrooms, to summer camps, to weddings on the side of snowy mountains! Every couple has their own flair to bring to their wedding and I work hard to make sure their day truly FEELS like them. I’d say I’m most proud of the relationships I build with my couples. I think it’s really important to invest in every single one of them and get to know who they are as people. This enables me to create an environment that is true to who they are. Plus it’s so much more fun to watch people you are friends with get married than someone random! My business is what it is today because it really is my passion. I have dedicated my life to building an authentic and fun brand and to making sure that my clients feel seen and celebrated! No it was not always easy, I have made sacrifices in my life to be where I am and to be able to have this amazing career. Any challenges I have faced I have tried to face head on and with grace and patience, luckily I have never had to face them alone, I have a whole village of people always looking out for me. I have learned that to be successful you have to be flexible, and that your best resource will be the people you surround yourself with! I think something that people can take away from my story/brand is to never let their big ideas feel too big! If you have a dream or a vision go out and work toward it! Even if nobody else understands, you have to go and do the things that are true to you.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Oh man! There is so much to do here! I would definitely have to take a visitor on a trip up to Tlaquepaque in Sedona. Board and bottle at Postino, or drinks and dinner at Culinary Dropout! I would probably try to take them to the zoo and botanical gardens. As cheesy as it sounds I also love the theaters down here haha. They are so much better than the ones back home! Spend an afternoon in downtown Gilbert because it’s so cute, and hit a First Friday out in Phoenix. Oh and Schnepf Farms for the U-pick produce and drive in!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
There are a great many people who have helped me get to where I am! My family of course played a huge role in encouraging and shaping me through life. The vendor community has been such a huge blessing in my life, I have worked with so many incredible people both here in Arizona and in Washington state. I also was super lucky to have a great mentor to learn from. When I moved here to AZ Jeanne Colquette with Events Your Way took me on as an intern and then secondary planner. Jeanne is an incredibly talented coordinator and taught me a lot about the industry!

Website: www.forgetmeknotwed.com
Instagram: https://www.instagram.com/forgetmeknotweddingsandevents
Facebook: https://www.facebook.com/forgetmeknotweddingsandevents/

Image Credits
Jeff & Rebecca Photography Jonathan Allison Photography Maewood Photography Ronnie Lee Hill Photography