We had the good fortune of connecting with Bronson Allison and we’ve shared our conversation below.
Hi Bronson, how does your business help the community?
I created Live More to inspire people around the world to chase their passion and seek adventure. I get messages all the time from people that tell me they are inspired by the videos and have decided to do things like travel, move to a new city, and even go after their dream job. The videos also have helped a lot of businesses that were struggling during after covid get more traffic.
Let’s talk shop? Tell us more about your career, what can you share with our community?
Live More is a form of art. It invokes a feeling that there is more to life than conformity and being stuck in a routine. What makes Live More different from other businesses is that it applies to everyone. Its not just once specific niche that it attracts. Everyone has goals, dreams, and ambitions and Live More is able to hit home with people and get them to act on it and not just dream about it. Live More is a mindset. There are times when you have the opportunity to do something but most people dont due to fear or being stuck in a comfort zone. After being exposed to the brand the phrase “Live More” pops into your head and then you take action. I’ve been working on this for years. It has been a very long process full of self doubt, failure, and frustration. I knew deep down that this is what I wanted for myself and that my alternative was getting a regular job and giving into conformity. I’ve learned that being a business owner is hard, scary, and lonely. However its extremely rewarding to be doing what I love and being able to help others do the same. I went to college for accounting, got a job as a commercial loan officer. I quickly realized that this isnt me. I wasnt being creative, I wasnt doing anything to leave my mark, and I wasnt happy. I quit my job and decided to start making videos. I didnt know what to make but I started filming anything and everything. Over time I was able to fine tune my videos in order to make content that people were interested in and being able to slip in my brand message along the way.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I live right in the heart of Amish country Ohio! Its the largest amish community in the country and tourists come from all around the world to visit. When I have friends come visit me I like to give them a tour of the area and show all it has to offer. Id take them to see an Amish farm. Its very primitive and all the tools are man powered or horse powered. Then I would take them to one of the many amish restaurants so they can experience authentic cooking. Then I would ask one of my Amish neighbors if we could tag along for a ride in a buggy and see some of the scenic rolling hills of the area. Then I would end the day with some craft beers at Millersburg Brewing Company.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Deciding to take the path less traveled and become a travel content creator has been a scary process. I turned down job opportunities in order to pursue a crazy idea of creating a brand. Fortunately for me I had a really incredible support group to help me pressing forward. My family and friends have been encouraging me for years. There are times I wanted to give up but they kept reminding me that I have to keep working on what I want or it would never happen. My local community of Holmes County Ohio has also been extremely supportive. Anytime I post things they always share the videos with people and they even buy my merch.
Other: TikTok: https://www.tiktok.com/@livemoretv?lang=en
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