We had the good fortune of connecting with Ceylan Rowe and we’ve shared our conversation below.
Hi Ceylan, Let’s talk about principles and values – what matters to you most?
Integrity. Being honest as an entrepreneur with my customers, my employees , with my period partners and of course myself is really important. Hiring people with integrity matters to me. Trust and honesty are traits that I can never stray from. It’s my core. Not wavering from my moral compass really matters to me.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
FIHRI is a period wellcare company changing the way women, girls and all menstruators experience their period. We created a website that makes it easy to find the right period product based on your values and needs. For example if you want to minimize your impact on the environment we have a biodegradable filter on our website that helps you find those period products. If you want to support women owned businesses, we have a filter for that as well. We have many more filters such as plastic free and 100% organic cotton. We also offer first period kits and snacks.
What makes FIHRI different from anyone else is that we strongly believe nothing should get in your way from accomplishing your goals, not even your period. I built this company as a mom and as someone who has used period products for over 30 years. I want people to have easy access to getting their period products so they can go back to doing amazing work. No one enjoys going to the grocery store or pharmacy and going down that daunting aisle of thousands of period products. It’s confusing and overwhelming. That’s why we offer monthly subscriptions to your favorite products that are discrete and easy.
Additionally, what makes FIHRI different is our ongoing conversation about period poverty and the legislation that can eliminate period poverty by mandating free. I have been a Commissioner for the MetroWest Commission on the Status of Women for over five years and I am also a Board Advisor for the Boston Girl Up Coalition and I hear first hand about girls not attending school because they have their period. We have period poverty in Massachusetts and throughout the United States. People often think it’s happening overseas but it’s happening here in our own backyard. I want to do something about that. That’s why FIHRI will partner with nonprofits to have donate days; where customers can buy a period product for themselves and donate one to our partners. We have a lot planned for 2022 and I’m really excited about it.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Boston and Cape Cod should be on everyone’s “Must Go To Places” for 2022. The history, architecture, food, shops and atmosphere are just on a league of their own. Boston is rich with history. Delicious seafood everywhere but what people also don’t realize is we are so rich with ethic cultures and food so you can get Japanese, Indian, Turkish and Italian all on the same block. Due to COVID a lot has shut down but the Blue Man group near Faneuil Hall was a lot of fun. Faneuil Hall is a must go to shopping and eating destination. It’s an experience.
This past summer my family and I took surfing lessons on Marconi Beach in Cape Cod. It was such a relaxing and peaceful activity that my mind completely tuned out the rest of the world and my long to do list and just focused on riding the wave. I’m not athletic so if I can do it, anyone can. I highly recommend it.
Who else deserves some credit and recognition?
A HUGE shoutout to the Babson College’s Center for Women’s Entrepreneurial Leadership WIN Lab program. I was honored to be part of the 21′ cohort that helped me launch my period wellcare company, FIHRI. They provided education and advisors, as well as held me accountable for the milestones I created for myself. It was an honor to be part of a group of badass female entrepreneurs.
Linkedin: FIHRI – https://www.linkedin.com/company/80890928/admin/