We had the good fortune of connecting with Cynthia Simos and we’ve shared our conversation below.
Hi Cynthia, what was your thought process behind starting your own business?
My business began accidentally. I have always been interested in crafting, making things, in art and creative pursuits, from drawing and painting, to sewing and home repair.
During the pandemic, a friend was repairing my leaky roof and left behind some scraps of sheet metal roofing flashing. I had a flash of inspiration! I thought, “I have tin snips! I can make something with this.” I snipped shapes like stars, and the crescent moon and hung them up. Very quickly I became determined to learn how to make mobiles. I began to experiment, tinkering with sheet metal, wire, pliers and tin snips.
After making about 50 mobiles, which I gave to friends and family, my business was born. I went “live” on Etsy in April, 2021.
Let’s talk shop? Tell us more about your career, what can you share with our community?
For my entire life, I have had a voice in my head telling me that I am an artist. Today, I am feeling the pleasure and fulfillment of being able to heed the voice.
But that is not to say that I am not proud of all the professional and personal experiences that came before. I have enjoyed years of success working in various in business settings, and in raising a wonderful daughter. Life itself continues to deliver lessons.
The attitude I have taken regarding the growth of my creative work is the same as in my life in general: keep a good routine, do the work every day, seek continuous improvement, keep learning, pay attention to the day’s tasks. And one of the most important lessons for me is to experiment without fear of failure.
I just try to make beautiful work every day and to enjoy myself.
The growth of my creative business has proceeded in a natural progression. One thing has led to another. The way that Midwest Mobiles came into being and continues to develop is by natural progression: every day, I just do the next thing, and then the next and the next.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I live in a very small town in Iowa. If you came for a visit, I’d want you to see the Icon Gallery, Paradiso Coffee, Fairfield Mind & Body, the local university, MIU.
Who else deserves some credit and recognition?
When I was just starting to learn to make mobiles, I found a mentor and friend online, Mark Leary. https://www.marklearydesigns.com/
He freely shares techniques, advice and tips. and is a true master crafter.