We had the good fortune of connecting with Dabi Adeyemi and we’ve shared our conversation below.
Hi Dabi, we’d love for you to start things off by telling us something about your industry that we and others not in the industry might be unaware of?
Over-saturation can be a good thing. In other industries, the marketplace gets smaller and more competitive as new companies and brands enter the space. But with media/original content/storytelling, there’s always room for more great content. As long as consumers continually drive demand and the quality of the content is excellent, you will always have an audience.
What should our readers know about your business?
My business journey is far from over, but I can tell you that I have lived the problem I am trying to solve. As a music creator, I’ve poured my everything into creating recorded music, only to see my labor yield very little financial fruit. I’ve unfortunately witnessed how the industry has settled for mediocracy in this area over the past decade. Monetization for major music labels and the industry as a whole is at an all-time high, but when it comes to the people who actually create the music, monetization is much harder to come by, especially if you are an independent artist. When music streaming services debuted in the early 2000s, it was an effective response to legalizing and legitimizing access to digital music over the internet. It was a timely solution to address the social activities of consumers but left a gaping hole when it came to creators and how they are paid. As a result, music creators have always turned to live shows and touring to make up for lost revenue through ticket sales and merch. However, the coronavirus pandemic has shown just how unreliable that alternative is. This has led me to create Musicshed – a platform that empowers music creators to make more money from their music. Again, my journey is far from over but I’m excited to see what kind of impact Musicshed will have on the creative community and in the lives of some of the best storytellers in the world.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
There are a lot of options, but if I had to pick I’d start downtown. It wasn’t that long ago that downtown Phoenix was undeveloped and a poor destination for entertainment. But now downtown is the place to be, filled with local art and entertainment from the city’s most talented people, new housing, higher education, and businesses flocking to the area, and it’s a city that’s burgeoning as a major foodie scene in its own right. Because I’m somewhat of a foodie and I love music, I’d have to make sure all of my activities were centered around those two things. There are so many live music venues and local eateries that would literally fill up an entire week, if not more.
Who else deserves some credit and recognition?
I would not be where I am today without my family and community. I come from a family of hardworking entrepreneurs and have always been surrounded by the most loving people driven by faith, dedication, and passion. I’ve been blessed to grow up with parents who set the ultimate example of hard work and taking risks that are worth it. My siblings and I benefited greatly from countless demonstrations that helped shape our entrepreneurial outlook. And I’ve been privileged to have a community that always felt like extended family, and shared their wisdom and experiences freely.