We had the good fortune of connecting with Hunter Bishop and we’ve shared our conversation below.

Hi Hunter, what role has risk played in your life or career?
I understand and have experienced first-hand to know that taking risks reap incredible rewards. It’s hard to find someone who has reached a certain level of success in any industry who hasn’t viewed risk as a fundamental part of their trajectory. As a professional athlete, it really comes with the job description. When my brother Braden and I decided to launch 4MOM, it was a new venture that was so unfamiliar to us. We really chose to embrace that, and take the risk of doing something outside of our comfort zone. As a result, it’s undoubtedly been the most challenging yet most fulfilling thing we’ve done in our professional careers at this point.

Let’s talk shop? Tell us more about your career, what can you share with our community?
We started 4MOM after our mother, Suzy, was diagnosed with early-onset Alzheimer’s at the age of 54. Our goal was to raise awareness and funds to fight to end Alzheimer’s. But we really didn’t know where to start. We just knew we needed to do this. I consider myself a pretty extroverted person, but it was challenging in the beginning to put ourselves out there to foster new relationships, fundraise, plan events, and the list goes on. But with that, you can’t expect to grow professionally without stepping out of your comfort zone. We’ve embraced the risks and have learned a lot along the way about building a foundation from the ground up. After a five-year battle, our mom passed away in 2019. As a family and foundation, we were devoted to helping fight for the world’s first Alzheimer’s survivor while supporting families, caregivers and those living with this disease. And we’re just getting started.

You can’t be successful at something unless you’re truly dedicated to it. As an athlete, I can’t be late for practice because I’m tired from back-to-back games. As a leader of a growing foundation, I have to be hands-on business partner and look for development opportunities even if it feels like I’m being pulled in seven different directions at once. It seems simple, but you have to be present in what you consider a priority.

Our mission at 4MOM is to raise awareness and funds to help find a cure for Alzheimer’s as well as mobilizing people into enhancing the lives of the entire community affected by this disease. It’s deeply personal for my family and I, and we won’t stop fighting until there is the world’s first Alzheimer’s survivor.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I always like taking friends visiting from out-of-town to the Kierland area. There’s a great mix of great small businesses and favorite places they love to shop at. Most people in other areas of the country can’t spend time shopping outside in a scenic setting at any time of year, so I enjoy sharing that with friends whenever I can. I’ve golfed since I was young and happen to believe that Arizona is the best golf destination in the world. I always take out-of-towners who are looking for a little friendly competition to North Scottsdale courses like Grayhawk and Silverleaf. For dinner, I love trying different spots in Old Town, but my favorite has to be Toca Madera. In this area, it’s not hard to have the best time ever.

There are so many amazing and unique things to do in Arizona. Whether it’s outdoor recreation, sporting events, or large-scale signature events, there is truly something for everyone. The Waste Management Phoenix Open every February is my absolute favorite event of the year and an experience I always recommend. It’s not the standard golf tournament that anyone visiting would expect. Yes, there’s golf but it’s also the most festive environment I’ve ever been to and always such a fun time. It’s a must-stop for anyone visiting or living in the area.

Who else deserves some credit and recognition?
My brother, Braden, has not only been the instrumental force in building 4MOM from the ground up, but he has really laid the groundwork for me on how to work hard and be a true leader. His commitment to his family, teammates, and 4MOM is something that I admire and try to emulate. It’s funny, I never wanted to be in my brother’s shadow. I wasn’t even serious about baseball until high school because everyone knew Braden was such a phenomenal player. Now, we’re both professional athletes, and even played for the San Francisco Giants together. If it weren’t for learning “in his shadow”, I don’t believe I would be as successful as I am today.

Website: 4MOM.org

Instagram: instagram.com/hbishop4 and instagram.com/the4momcharity

Facebook: Facebook.com/4MOM.ORG

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