We had the good fortune of connecting with Jackson Alvey and we’ve shared our conversation below.
Hi Jackson, is your business focused on helping the community? If so, how?
As a member of the LGBTQ+ community, my most fulfilling projects as a business owner have been when I’m working with other LGBTQ+ business owners and change-makers, as well as women in business and BIPOC entrepreneurs. Having owned a small e-commerce business with my husband and working on the plan for our next, we’ve gotten to know some pretty incredible LGBTQ+ entrepreneurs with these huge, important goals. In my work creating brands for new businesses, it’s so fulfilling for me to have a hand in bringing those goals and dreams to life, and helping those owners become more visible in a space where we’ve typically been more on the outskirts. When different perspectives get a seat at the table with everyone else, it’s better for all of us. My biggest goal is just to keep doing my part to help these business owners tell their stories the best way they can, and I’m so happy I get the chance to do that.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I’ve always considered myself a creative person, and expressing myself through dance, acting, singing, and painting gave me a safe space growing up in a community where being myself was out of the question. I started school at the University of Arizona in the Musical Theatre BFA program, but after realizing it wasn’t quite what I wanted, I knew my backup would be graphic design. I started designing in high school after my art teacher asked if she should get a course at our tiny 200-student school. It was another creative outlet for me, but in classes at UArizona, I finally realized I could mix my love for design with my love for common sense problem solving and analytics to work as a brand designer. I jumped into it full-force, doing daily challenges and different briefs so I could challenge myself. In May of 2021 I decided I really wanted to finally take the leap and start offering brand design services through freelance sites and marketing myself on Instagram. I spent so many nights designing and researching from the time I finished my online classes in the afternoon (thanks COVID!) til sometimes 1 or 2 in the morning. I had a lot to learn in the way of business logistics, and Startup Tucson provided me with a lot of really great resources that I was able to apply to my goal of owning a small design studio. Now, almost a year later, Everlast Design Studio is my pride and joy, and I get to work with amazing local business owners as well as people all across the country (hopefully someday, across the world)! I still have a lot to learn, but I’m grateful for the amazing mentors I have had thus far and the friends I have made in the business who place community over competition. I hope I can always aim to be that kind of support and resource for others starting out in our industry.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would take them to brunch a few times at places like Flora’s Market Run, Prep and Pastry, Postino’s, or Goodness–I’m a sucker for a good brunch spot and luckily Tucson is full of them! We’d go to lunch at the Monica downtown, Lovin’ Spoonfuls, and Illegal Pete’s on University Boulevard, spend the afternoons shopping on Fourth Ave or Mercado San Augustin and the MSA Annex, mini-golfing at Golf n’ Stuff, and going on hikes in the area! At night, we’d get dinner at Indian Twist, Tito & Pep, El Charro, or Reilly’s downtown. To finish off the night with a cocktail tour, I’d take them to Murphy’s Pub, Portal on Fourth Ave, or the Moonstone for a great aerial view of the city lights under the moon.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I think without a doubt, my husband, Stanley deserves a shoutout. He has always supported my really lofty goals and dreams, and his support means the world to me. As an entrepreneur and creative himself, I feel like he has a really great understanding of the hardships I’ve faced in starting and growing my business, and he’s been there every step of the way to keep me motivated and lifting me up when something doesn’t quite go right.
All images by Ashley Ailene Photography (Ashley Scott)