We had the good fortune of connecting with Judith Amiel-Bendheim and we’ve shared our conversation below.
Hi Judith, every day, we about how much execution matters, but we think ideas matter as well. How did you come up with the idea for your business?
Working as a pharmacist for many years, I always was looking for a pastime or hobby which would be a big shift from my regular “routine job”. Being a pharmacist, you need to be very
meticulous, precise and accurate. Working in a stressful situation was also a factor in looking for
a pastime which would be relaxing and satisfy my creative urge. I felt creative when I entered
the ceramic studio or working at my jeweler’s table.
As a ceramic artist, I work with “mud”… My clothes and surroundings are always dusty and in a
state of disarray. But at the same time, throwing on the potters’ wheel, I need to be very precise,
meticulous and pay attention to small details. In addition, mixing glazes is a very accurate
process and demands precision.
Since I love to cook, I always thought about creating a personal set of dishes, plates and bowls.
When my family and friends kept asking me to make them a piece, I understood that there is a
potential in my “hobby”.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
For me, the most important thing is to provide a unique, one-of-a-kind artistic result. A ceramic or jewelry piece that will have an aesthetic look and be of high quality. I pay a lot of attention to
small details and try to always make sure that the piece will be appreciated for its beauty .
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I love the Arizona desert. It is very unique, but at the same time reminds me of the desert in the south of Israel. My husband and I always love to drive with friends to Apachi Junction and visit Boyce Thompson Arboretum;
We admire all the different plants, cacti and succulents.
After a hike, we enjoy a homemade picnic lunch we made.
Not to neglect Sedonna / Oakcreek, Jerome and the Grand Canyon.
Given that I have a week to showcase Arizona and the Southwest, additional sites would be Canyon de Chelly; Bryce, Zion and Arches in Utah, Mesa Verde and the San Juan Mountains in Colorado; Santa Fe and Taos in New Mexico.
In Phoenix, the Botanical Gardens, the Heard Museum, the Art Museum and Taliesen West are must see.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Mainly all the customers who give me their support and the reason to continue doing what I love
photos taken by Debby Wolvos