We had the good fortune of connecting with Storm Schneider and we’ve shared our conversation below.
Hi Storm, we’d love to hear more about how you thought about starting your own business?
When I was growing up my mom was a small business owner and had this adorable little shop, she would take me with her to hang out at the store while she worked. I loved the energy, interacting with customers. Ever since then I knew I wanted to start my own business, when I was 18 I taught myself to crochet and when I posted my creations on social media for the first time showing friends and family I was shocked on how supportive everyone was after that I wanted to try to sell my crochet items, i finally took the leap when I became a stay at home mom as I wanted to be there for my girls while still working and being able to do what I love. My daughters are my biggest supporters along with my husband. When I crochet a new item and I show my girls, they tell me how much they love it as I watch their little faces light up, that’s why I love what I do. It is the best feeling in the world watching someone light up and fall in love with an item you made.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I make crochet items, blankets, hats, dolls, animals, flowers and more. My passion is creating a handmade gift for all ages. Each crochet item I make is customized and specialized to be a great gift, with each item I crochet I always ask what details they would like, I love send progress pictures, keeping a customer up to date on their order is one of my priorities. I started crocheting in 2017 while pregnant with my first daughter, crocheting started out as a stress relief, once I started posting about my crochet items the support from family and friends was amazing. After about a year I decided to create an Etsy shop I was hesitant as I didn’t think many people would like crochet items but I was proven wrong, one challenge I have had is juggling attending school, being a stay at home mom and having time to be able to crochet, it definitely was a work in progress and sometimes still is that is why I’m thankful for my husband that helps me get the time I need. Etsy helped me gain the confidence to start selling in person at craft shows, I got to experience how amazing that community can be. It’s a great experience and learning opportunity, I got to experience talking to customers and the best part is watching kids faces light up when they see a crochet item I’ve made. I have since created my own website and starting traveling to craft shows to share my love and passion with others. Each craft show I attend is a learning experience.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I am more of an outdoor person, I’d would definitely take them to the salt river for a day of swimming, maybe get a chance to see the wild horses, go on a hike depending on the weather, maybe check out local events. I’m always looking to try new restaurants, I don’t really have a favorite place to go for food/drinks.
Who else deserves some credit and recognition?
My family has always been my biggest supporters, they have encouraged me to start my small business, especially my husband he has been my number one supporter since day one, he encouraged me to try creating new things, to test my limit. He helped me decide to start my own website, he supports me with helping set up for crafts shows I am forever thankful for him.