We had the good fortune of connecting with Zack Deus and we’ve shared our conversation below.
Hi Zack, how do you think about risk?
“No risk, no reward” as it goes. Had I never taken the risks that I did, I believe that I would be a completely different person on all levels. Risk management is important, but sometimes you need to trust your gut feeling and lean on some good advice from others.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Most recently I founded a full service multidisciplinary creative studio called “BLK MKT Studios”. It is a small collective of creative professionals working together collaboratively to provide a “one-stop-shop” for all branding, design, marketing, media and manufacturing needs. It was an idea that sparked and developed over time. As a graphic designer and photographer by trade, I would get requests for a list of other similar services that I didn’t immediately offer, like video production or marketing services, and hated turning down business. I realized that I had inadvertently surrounded myself with individuals who fit the bill for all of these things, and who’s work I respected and felt confident in. Everything clicked and the studio was planned and developed. The puzzle pieces fell into place.
Who else deserves some credit and recognition?
First and foremost would be my family, specifically my parents and grandparents. When I was younger I was fortunate enough to spend a lot of time with all of my grandparents, each had a very different background and personality, and two were immigrants. I think that allowed me to have a different scope of knowledge, perspective and appreciation for things that I otherwise wouldn’t have known. My parents have always been supportive of everything I’ve done, but from a “safe distance”. They never parented too close which allowed me to make my own choices; screw up on my own, fix it on my own, and figure things out on my own – but were always there incase I got in too deep or if I needed advice or guidance. That form of independence and accountability that I learned from an early age was crucial to what I do, and who I am now. A lot of people throughout my life have really helped shaped my thoughts and perspectives. The list could go on forever with the friends, family, teachers, business partners, clients, and even the random encounters with people on the street or in a store. I try to pick little bits of information and advice from the simplest conversations with anyone I have. Most importantly, people from a different background / upbringing than I, successful business owners who have retired, and people who have had some of the hardest lives give the best advice and knowledge. You pick up true gems from people like that.
Lucky St. Angelo