We had the good fortune of connecting with Cathy Rankin and we’ve shared our conversation below.

Hi Cathy, what role has risk played in your life or career?
My entire life has been one continuous risk! That may sound crazy, but from a young age, I was a dreamer, and when I had a dream in my head, I would do whatever it took to pursue it. I don’t think failure was an option or factor that ever entered my mind. I never shied away from risk – I was always just laser focused on my end goal. I think part of this inclination was due to how I grew up – I had 4 older siblings, so I had to speak up and be bold in order to be heard. Also, my family moved overseas twice when I was younger, so I think those experiences forced me to learn how to adapt and not be afraid of change or disruption. I’m very type A like my Dad, so maybe its in my DNA 🙂 Over time, through marriage, divorce, finding love again, parenthood, and creating my own successful business doing what I love, I think the value of taking risks was reinforced in my mindset over and over. Every time I played it safe in life, I ended up miserable or felt like I was settling. This doesn’t mean you should be selfish or careless in your risks. We all have to apply critical thinking, compassion and fairness for others in our lives and work. You also have to use common sense and responsibility in your choices and risks, but if you do that and still have the guts to take chances without letting fear control you, then I think you’ll end up succeeding in the long run, no matter how many times you might fail. The bottom line is that without risk, there is no reward, and, more importantly, without failure there’s no growth. If you don’t at least TRY something, you’ll never know what could have been! And if you don’t try something, you also have ZERO chance of succeeding, so what do you have to lose? Whether you are naturally inclined to take risks, or whether you have to push yourself to learn this mindset and behavior, I think it is perhaps one of the most important concepts to embrace to be successful at anything in life, and that goes for BOTH personal and professional experiences. This is one of the most important ideas I’ve tried to instill in my now 20 year old daughter since the day she was born.   

Alright, so let’s move onto what keeps you busy professionally?
I think anyone who owns their own business stays busy constantly! There’s never a real “day off.” Between performing as a singer, host and actor, I am constantly in motion. My art is my business, my business is my brand, and my brand is me, so its all intertwined and I have to make every creative decision. It takes constant effort to keep it working and relevant. Ironically, I’d say only 20 percent of my time is spent on the fun stuff that everyone sees publicly – the commercials, films, photo shoots or singing gigs – that’s all the visible part that comes after all the REAL work is done. But its harder than people realize – the real work is the thousands of hours I spend building relationships and networking, auditioning, taking meetings, marketing, growing and maintaining social media accounts, the accounting, taxes and finances of my company and the non-glamorous stuff. But its all worth it for that 20 percent of the time when I get to perform on stage or in front of a camera – that’s where the passion is, and where I’m full of joy and gratefulness for getting to do what I love. 

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Well, living in the pandemic of 2020 and 2021, this answer has to have a disclaimer – its based on life when its back to normal and safe! Then, I’d say, come out and see my band, Superhero! We put on a heck of a show and perform top notch music from all genres, all over the state. Some of the most popular places to catch us are Blue Martini, Talking Stick Casino, Casino Arizona or the iconic Coach House, which has been a staple in Arizona for decades. All are great places to go where for years we’ve been enjoying the best audiences who come out to see us over and over. This is my shameless plug, LOL! After that, there’s an endless variety of beautiful places to go in Arizona and things to soak in – hiking Camelback Mountain, shopping in Old Town Scottsdale with its amazing art and food scene, Downtown Phoenix, where there’s an incredible revitalization that’s been going on, and of course you have fabulous resorts and spas like the Sanctuary and Montelucia, but above all, just sit in silence and watch one of our sunsets, it doesn’t get better than that.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Hands down the most important support and love in my life has been my family. But when it comes to my professional accomplishments, there are two people who mentored me early on and took their own risks to help me. First, my agent, Matt Englehart, with the Ford Robert Black Agency. When I first auditioned, I was very green and didn’t necessarily fit the typical mold of what Ford is known for, but he saw my potential and signed me anyways. He believed in me and encouraged me to believe in myself. He knew I could create a career doing what I love if I was willing to work hard and not be afraid to go for it, even though I was starting my career at an older age than most. That was life changing, and that’s the kind of people you want to align yourself with in ANY career. I’ve been working with Matt over 15 years now, so it obviously worked out for both of us! The second person that was a huge support and mentor, was someone Matt sent me to for my very first audition with Ford. Her name is Faith Hibbs-Clark, and she’s a well established Casting Director (Good Faith Casting) who now also works with her daughter, Bella Hibbs-Clark. They cast Television and Film projects across Arizona, New Mexico and L.A. Faith took a huge chance when she had me come read for an ABC Monday Night Football Commercial in 2004. It was a huge opportunity for a National TV appearance with one of my favorite celebrities, Leslie Nielsen. The crazy part is that the Producers specifically asked for tall brunettes over 5’7 (I’m only 5’1 with blonde hair), but Faith believed in my abilities enough to give me a shot, even though it was a risk on her part to bring in someone who didn’t fit the description. She followed her gut and heart and I landed the job on the spot. That one moment and one job opened up my entire career. Over the years, not only did Matt and Faith continually mentor and help me navigate my career, but they both have been truly wonderful friends whom have taught me so much about loyalty, hard work, confidence and living life with passion.

Website: www.cathyrankin.com
Instagram: @rushfanatic
Facebook: www.facebook.com/cathyrankinentertainment
Youtube: youtube.com/user/TheStarlet069
Other: My Bands on Facebook and Instagram: Superhero www.facebook.com/SuperheroBandaz @superheroband_official Daisy Train www.facebook.com/daisytrain @daisytrain_official Deja Crue – A Motley Crue Experience www.facebook.com/DejaCrueRocks @dejacruerocks

Image Credits
Renzler Media – Skylar Irvine Blushing Cactus Photography – Tracy Fultz Scheffer

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