We had the good fortune of connecting with Danielle Lentz and we’ve shared our conversation below.
Hi Danielle, how has your perspective on work-life balance evolved over time?
When I first started my own business, the lines between work and life were definitely blurry. I was working from home full time while simultaneously trying to keep up with a newborn and a toddler. I was trying to do it all and most days I would feel extremely overwhelmed. I felt like I needed to say yes to every project that came my way and was constantly overdelivering. Over time, I learned that I needed to create healthy boundaries for work and I needed to get comfortable saying no to projects that were not a good fit for me or my brand. I set a schedule for myself and tried to be more transparent with my clients about my availability. I also started investing in tools that would streamline my business and make the day to day more manageable. I left my corporate job and started my business so that I could have more flexibility to be available to my kids. When that balance is thrown off and I am struggling to serve my family, I know that it’s time to reevaluate and make some adjustments. For me, it’s always a work in progress and I try not to compare my situation to someone else’s situation. Work/life balance looks different for everyone and it will ebb and flow with life changes and business goals.
Alright, so let’s move onto what keeps you busy professionally?
I am a photographer by trade, but I really consider myself more of a visual storyteller or documentarian. Photography has been a long time passion that I was fortunate enough to turn into a professional career. I didn’t have any formal training so it wasn’t an easy or straightforward path to get to where I am, but it has been the most fulfilling career of my life. I think what sets me apart is that I focus on capturing genuine moments and telling meaningful stories through my images. My images are not perfect, but they tell the truth. I’m not concerned with shooting in the most epic locations, perfect hair or studio set ups, Instagram likes, or getting recognition for my work. I simply love being able to deliver images that take my clients back to some of the most important moments and seasons of their lives. These images are part of their story and family legacy. This is what drew me to the art of photography in the first place and what continues to inspire everything that I create.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
This is a tough question to answer because life hasn’t been normal for some time and it’s been so long since I’ve been able to return to Phoenix. I live about 30 minutes North of Seattle, but have family and friends in the Phoenix area that I haven’t been able to visit due to Covid. If I had a friend coming to visit, I would definitely hit up my brother for all the best food and bar recommendations because his spots never disappoint. Assuming Covid wasn’t an issue, I would pick up my friend from the airport and we would probably make a pit stop at LGO for some light snacks before checking into the Omni Resort and Spa for a little pampering. There are so many great spots that I love in Scottsdale! We would have to grab an outdoor table at Olive and Ivy for dinner or sushi from Sakana and make sure to grab drinks at Undertow before the night is over. After eating and drinking our way through the city, we would have to prioritize a hike at Camelback, Papago Park and McDowell Sonoran Preserve.
Who else deserves some credit and recognition?
Gosh, this one is tough because there are are so many people that deserve recognition for the role they have played in shaping my life and success story. Jesus really deserves all the credit and glory, but I would also have to give a special shout out to my parents; Franz & Kim, grandparents; Foster & Gloria, and my husband, Kris. They have been my biggest supporters and I wouldn’t be where I am today if it wasn’t for their on-going love, encouragement, and support.