We had the good fortune of connecting with Jennifer Franciose and we’ve shared our conversation below.
Hi Jennifer, what was your thought process behind starting your own business?
Starting my own business was a scary thought in the beginning. However, I couldn’t imagine not owning my own company now. I was a children’s photographer and I began getting burnt out over time. I found that my real passion was in home fragrance. I began experimenting at making my own products, and the rest is history!
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Designer Wax Co is different because our blends our unique. You can’t purchase home fragrance like we have in your local store. Our blends sound weird, and they are! But they smell beautiful and make for a unique home fragrance experience. I got where I am today by hard work and dedication. Simply overcoming life’s hard times when all of the odds feel against you. I recognize that I am very fortunate to have such a lovely customer base that supports my craft, and me as a person.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
My favorite spots are typically out of the city! I love traveling to Greer, Arizona and escape the day to day life.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My customers are the reason my business thrives. They keep my business group active, and share their love for my products. My family helps out in really busy times with labeling and putting shipping supplies together. It’s really a team effort to make Designer Wax Co. successful.