We had the good fortune of connecting with Marcella Turella Willden and we’ve shared our conversation below.

Hi Marcella, can you walk us through the thought-process of starting your business?
I have always wanted to be my own boss! I remember when I was little, I used to say I wanted to be like the main actriss from The Devil Wears Prada movie (but nicer than her haha). So I combined my passion from social media and helping businesses to succeed on social media with my dream to become the CEO I always wanted to be. I have to say, it took me a lot of time to leave my stable 9-5 job to start my own thing but I wouldn’t change it for anything!

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Dea Social Media Agency is my dream job coming true. I offer social media services for my local businesses. Still, I’m more focused on helping female entrepreneurs and beauty businesses to use Instagram to expand more and more their business and let them focus on what they love the most, which is doing either facials, makeup, or hair.

I dreamed about having my own social media agency for years, but I never knew how to start or even if people would be interested in working with me. It took me 3 years, the pandemic, and a toxic job environment to finally take the leap of faith and start my own thing.

I’m a new mom, so you can imagine the challenges that can come with starting your own business plus trying to figure out motherhood. But I’m lucky to have a good support system and an easy baby that lets me focus on building my dream job! But one thing that I have learned during this process is that you HAVE TO TRUST YOUT TIME! I always expected to start making lots of money as soon as I started my business or that I would be famous, and lots of people wanted to work with me, but I realized that I was skipping part of the process of growth and success. I need to start from the bottom, have my ups and downs, work smarter and harder, and then harvest the fruits from my hard work!

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Oh, that’s a fun question. I would take them to the Sonoran Desert Museum, Saguaro National Park (which is right next to the museum). We would definitely have to drive up to Mt. Leemon and see the views from the city. For food, I know Mexican food is the main thing in Tucson, but I’m not a super fan haha but I do have 2 favorite places that you should definitely check out: the first one is El Chinito Gordo, and you need to get their Birria plate! And my second one is Boca, on 4th ave.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I want to thank my family for supporting me, even though they still struggle to understand what I do in my business. I want to thank my mentor, Lucy Vincent, for taking the chance on me and helping me be on the track to achieve my goals and be the CEO of my own Social Media Agency.

Website: www.deasocialmedia.com

Instagram: @deasocialmedia

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