We had the good fortune of connecting with Rachel Burton and we’ve shared our conversation below.
Hi Rachel, how has your work-life balance changed over time?
I think everyone struggles with finding a healthy work-life balance at times, and I am no exception to that. Honestly, I am still trying to figure that out one day at a time. Opening a new business made that balance even more challenging. It took me several months to finally differentiate between what makes me happy and what makes everyone else who is important to me – my kids, husband, customers – happy. I think sometimes it’s easy to see social media and photos of one part of someone’s life, in my case, baked treats, when really there is so much behind the scenes to not only balance the time to bake, but also be Rachel. I’m a mom of two young kids, a wife, a full-time employee, and a cake pop artist. My life is always moving, and I love it that way. I also know my passion for baking, which falls in both my “work” and “life” buckets, needs balance. My calendar is more detailed so I know exactly how many orders I can fulfill each week and month, and I am requesting that customers order further in advance. With small changes, I’m working towards a healthy work-life balance, and still do what I love – bake!
Alright, so let’s move onto what keeps you busy professionally?
Honestly, I have a hard time considering myself as an artist. My cake pop creations began as a hobby and over the years I’ve self-taught myself tricks and methods that have evolved into what my business is today. I love creating and designing because it’s fun for me and I truly enjoy seeing the faces of my customers when they receive their sweets. I offer a wide variety of flavors that can’t be found elsewhere which sets me apart from other cake pops. I love knowing that I am able to play a small role in someone’s special occasions. I want my customers to know that I put 100% into their creations to make them unique and custom for their events.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Ohhhh a week long trip with my best friend!? My friends and I are pretty low-key but do enjoy trying to new restaurants and coffee shops. I’m located in Goodyear and would start our mornings grabbing coffee and heading out for a morning hike. I’m not an out-doorsy person by any means but it seems that all of my friends are- haha! I’d like to take them to the White Tank Mountains for an easy hike and beautiful views. Afterwards, we would spend the day by the pool sipping on cocktails. It’s rare that I take time for myself to unwind and slow-down, so when I have a friend in town I like to soak up that opportunity as much as possible. The best thing that I can do with my friends is definitely have quality time where we can talk about life- it doesn’t slow down for anyone so keeping those relationships close is important to me.
Who else deserves some credit and recognition?
I owe a huge thank you to my mom and my brother and his wife who have always pushed me to keep going. There have been plenty of days where they have seen something in me that I failed to see, but their encouragement and emotional backing had me continuing to strive for more. In addition, I’m grateful for my husband and kids who have tolerated my late nights in the kitchen and endless talk about cake pop ideas. I know they don’t mind my “reject” cake pops either that don’t make it into the sets, haha!