We had the good fortune of connecting with Bianca Lessard and we’ve shared our conversation below.

Hi Bianca, what role has risk played in your life or career?
Risks are a necessary part of life for success. They may even be the secret to success in my opinion. Of course, it’s easier to sit down in your daily routine and do the same thing everyday – it’s comfortable. But that’s not where happiness is, and that’s certainly not where you’re going to learn. However, those risks need to be calculated, and you need to be ready for failure. Over time, I think you learn to appreciate that failing is a learning opportunity. If you do nothing, there’s a 100% chance that you will fail. But if you do something and take a risk, there’s now a 50% chance that you will succeed.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
After writing my LL.M. thesis on blockchain’s integration in the art market, My partner and I decided to open up the first crypto art gallery in Canada, as a non-profit. Our goal is really to educate people on digital art and how NFTs can help artists to overcome hurdles in their artistic career by allowing them to monetize their work. We’ve now completed our third exhibition and we’ll be starting our fourth one soon. All of our exhibits are available in person at our gallery in Montreal, as well as virtually in our online gallery on Spatial.io.

We also offer mentoring and seminars to a group of 12 emerging artists each season. We guide them through the industry from point A to Z, and we pay all of their fees to create their first NFT.

Finally, we have created 0x Academy to help people understand the concepts of the crypto art industry and help artists and collectors navigate the industry. All of our guides are available at academy.0xsociety.com.

We are dedicated to enabling the digital art renaissance by promoting, diffusing and supporting the crypto art movement. It has not been easy since we both have day jobs, but we try to take it one day at a time. We also have a lot of help from New City Gas, the complex where our gallery is hosted, as well as all our dedicated employees. We could not do it without them!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My mom, for always encouraging my crazy ideas (she probaly didn’t know how crazy they were, but that’s the beauty of it!). She never doubted me and was never scared by my “grand” projects – giving me the confidence I needed to go through with them.

Website: 0xsociety.com

Instagram: https://www.instagram.com/0x_society/

Linkedin: https://www.linkedin.com/in/biancalessard/

Twitter: https://twitter.com/0x_society

Facebook: https://www.facebook.com/0xsociety

Image Credits
Images credits for events in the gallery: Karel Chladek

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