We had the good fortune of connecting with Brian Gregory and we’ve shared our conversation below.

Hi Brian, can you talk to us a bit about the social impact of your business?
4 out of 5 small businesses fail. That’s 80% of all businesses. They didn’t fail because the owners were dumb or because the product was a failure or because the government was against them.

They failed because they were never able to craft a message that got heard above the noise. They failed to market and advertise well enough to drive revenues to a successful level. That is a crime, because the answers are known.

Now imagine if every business were to start out with an ADMANITY Report, giving it agency-level advice on how to create a brand heard above the noise. Imagine if the owners of every business had the answers BEFORE they made the costly mistakes.

If you can imagine that, then you can imagine that 80% failure rate going away. If more businesses succeed, there are more jobs, more profits, more taxes paid and less welfare, unemployment and bankruptcies.

Advertising and marketing firms know the answers. But they cannot help everyone, nor can most businesses afford their prices to get help. The business ecosystem favors the well-funded.

It’s time that changed. Business isn’t supposed to be fair, but a fair start shouldn’t be out of reach. Everyone deserves to know the answers for their brand. What you do with those answers will be up to you.

ADMANITY can give those answers to you in 5 minutes…for $397…with a money-back guarantee.

That’s fair.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
ADMANITY (admanity.com) is like no other company in the world. It is the first company to use an emotional algorithm to assess businesses using a simple, 5-minute online test. Once complete, the results will show any company how it should market and advertise and give it many strategies, tactics and formulas to achieve the best results.

It is similar to having an ad agency completely assess your brand – in 5 minutes.
Our results compares with ad agency-level advice that might easily cost $5,000 to $10,000 or more…but we do it for only $397.

Our banner product, The ADMANITY® Protocol took 7 years to create. It was a challenge to survive during the creative period where the curriculum had to be created and designed. Our mission to help small businesses compete by giving them the same advertising formulas the big brands use was very motivational for us. We champion the small business because most small businesses will never see the inside of a pro ad agency due to the cost.

Small businesses don’t fail because they are ignorant, lazy or because they had bad employees or a poor location. They fail because they do not understand how to craft a brand message the cuts above the noise and gets remembered. Nobody ever showed them. 98% of America’s businesses are small and they have an 80% failure rate due to this ignorance.

Our mission is to end that.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Suns Game. Cardinals Game. Diamondbacks Game. Coyotes Game.

Old Town Scottsdale for vibrant nightlife and clubs.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
The ADMANITY Team – Because they are the behind the scenes heroes that never get mentioned enough. They have worked very hard to build this company.

Big Shout Out to Roy, Kellee, Chris, Derrick, Killian and Jenna!

Website: www.admanity.com

Instagram: @the_admanity

Linkedin: in/Brian-gregory

Twitter: @theadmanity

Facebook: /theadmanity

Youtube: /The ADMANITY Protocol

Nominate Someone: ShoutoutArizona is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.