We had the good fortune of connecting with D’Lisa Shayn and we’ve shared our conversation below.
Hi D’Lisa, what do you want your legacy to be?
The quote from Maya Angelou “People will forget what you said, people will forget what you did, but people will never forget how you made them feel” always stays with me when it comes to my business. My motto has always been “Everyone deserves to be pampered.” I try to make sure that anyone who walks through the doors of Salon D’ Shayn feels special and important. That doesn’t just go for the guests but staff as well. When it comes to the legacy I have been creating, it is all about taking care of people. For me money has never been the driving source of why I do what I do. Of course I want to make money but I realized years ago when I stopped thinking about it and worrying about it the abundance flowed. That allowed me to put my energy towards the happiness of our clients and staff. I truly care about people leaving my establishment and feeling like they just had the best day. If someone needs extra care, the answer is “we can do that.” I pride myself on creating a space that is inclusive, warm and inviting. This year has definitely been an exercise in what can I do to make my staff and clients feel safe during the time of Covid? Even before things got really bad I, knew they would and started implementing new procedures. I put in no touch sanitation stations, changed our our sink and toilet to also be no touch, moved a wall to have more space in between the stylists, got UV sterilizer towers to use at night. But in the end people aren’t going to remember all the things I did to keep them safe, what they will remember is that they did feel safe. My legacy is that I care deeply for those that have chosen to come to my business and I will do whatever I can to show it.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Salon D’ Shayn has been in the Valley for over 12 years. We are a full service salon that offers skincare, waxing, RF Microneedling, Plasma Fibroblast, haircare, nails, massage, Botox and fillers. I am a sole owner and starting out from pretty much the bottom of being an employee to owning my own salon within 5 years is one of my greatest accomplishments. It wasn’t easy at all. I think people need to realize being your own boss will be the hardest thing you will most likely ever do career wise. You think you will have all this control over when you work and that you can take time off whenever you want. You can’t, it is something that is very hard to unplug from, especially in the early years. If you want to be a successful business owner you have to be willing to give it all of your attention and almost all of your money. But if you nurture it enough it will blossom!
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Phoenix has so many wonderful places! I love to eat, drink and be lazy by the pool. Some of my favorite places that are all in close proximity to one another: Want some amazing Thai food? Glai Baan is the way to go. Want to dance your ass off? Bar Smith in the heart of downtown has the best rooftop dance floor. Want to hit up the newest neighborhood gay bar where all are welcome? Industry Phx can punch that ticket and they also serve food. How about a chill day by the pool and the night in a cozy hotel room? The newly opened Arrive is hip and cool. Want to splurge on what I say is the best meal you can have in all of Phoenix? Binkley’s is the ultimate experience. Multi course meal not your style? How about a swanky throwback with the best steaks in town at Durant’s. Live music is what you want to hear? Valley Bar is just one of many downtown, grab a burrito while you are there. There are so many to list and I could go on and on. These few that I listed are all in a 5 mile radius!
Who else deserves some credit and recognition?
My shoutout is to all of the people who choose to work with me over the years. The list is long and I have learned so much over the last 18 years, some good, some bad but every lesson was a great one. The last handful of years there has been a core group on my team that has really made me feel loved and respected.. Most are still with me, some have moved on but they will always be there for me. They helped me realize I am great at what I do and if you are doubting yourself you can’t get to the next level, because of them I can and did. They are my family and I love them. Bret Thomas Vanessa Ragan Bao Do Nadine Rutherford Sarah Henize Lydia Martinez-Daniel Leticia Perez Roberta Olivas Nicole Kolbe Mike Ditsworth Karla Mora Yuhnke Bea Buratovich Julie Lyons Genevieve Axtell Trankie Romero