We had the good fortune of connecting with Soniyah Robinson and we’ve shared our conversation below.
Hi Soniyah, how does your business help the community?
My business Boundless Blackness is a pro-Black storytelling platform, Black culture shop and community space, built to share authentic and holistic stories. The power of storytelling is expansive. Sharing stories has been used as both an ancestral bridge to pass down rich history and tradition, as well as an oppressive tool to obstruct Black communities from progress. Boundless Blackness tells the stories of community members in various forms, including articles, interviews and social media segments. This work helps reject the inaccurate and damaging way Black people have been historically portrayed in the media.
Boundless Blackness also serves as a community outlet to build partnerships, expand movements and develop social justice work. Our shops provides merchandise for people to represent our brand and uplift the limitless impact of the culture.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Boundless Blackness is an extensive brand curated to elevate the voices and stories of community members. Black people are versatile, multifaceted, and an influential force in cultural shifts and ideals. My business works to share stories that reflect all of these aspects of Black life, and depict the innumerable impacts of Black culture on the world. The goals and visions my business upholds stand on the shoulders of the pro-Black movements that came before us. Through social justice and equity-centered work and partnerships with community organizations, we work to change the negative narrative associated with Blackness and continue efforts made to dismantle and reconstruct oppressive institutions. Boundless Blackness also provides stylish and comfortable street wear apparel and other merchandise made with designs and messages that uplift the culture.
I am immensely proud of the community built around this platform. While creating and launching Boundless Blackness in July of 2020, I had a vision to construct a movement centered around collaboration, community and relationship building. This vision has expanded and molded into a space applicable to a diverse group of people, on and offline. I have been grateful to release numerous articles and interviews, launch apparel collections, have my merchandise sold in marketplaces and pop up shops, and release and grow social media segments.
I certainly faced struggles while advancing my business. However, these hurdles only strengthened my passion and gratitude for the work. Poet and activist Nikki Giovanni said, “Once you know who you are, you don’t have to worry anymore.” I knew this work was integral to who I was and in alignment with my soul purpose. This helped me persevere joyfully through my business plans, instead of worry anxiously. When stress and anxiety seep in, I make an effort to pause and prioritize my care and mental health, while encouraging the Boundless Blackness community to do the same. Self care is a form of resistance that I value and hope to portray through my business initiatives.
I am thrilled about the future of Boundless Blackness and the further growth of our community. I am currently in the process of relaunching my business to incorporate new merchandise, deeper community connections and partnerships, and more outlets to consume our stories and interviews. I look forward to fostering more joy, prosperity and impact through Boundless Blackness.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I love and appreciate travel and cultural experiences, so I would create an itinerary centered around art, music, food and nightlife. Phoenix has great art museums and comedy clubs so I would definitely want to explore these spaces during our week. Cafe Monarch, Maple & Ash and Pappadeaux are a few of my favorite restaurants in Scottsdale, so I would grab a bite to eat at one of those spots. Sugar Jam The Southern Kitchen is another great place to eat and mingle that has live music and art. I also love fashion and styling outfits, so I would take some time to shop at Scottsdale Fashion Square. One of my favorite things about Arizona is its beautiful scenery and nature, so I’d like to spend a day exploring Tom’s Thumb Trailhead. I would end the week with a Phoenix Suns game!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My shoutout is dedicated to my inspirational tribe, my family! I am inspired by the barriers they overcame, sacrifices they made and the love and equity they fought for passionately. I continue to be who I am because of who they were. I am also grateful to everyone who has purchased my merchandise, shared our stories and uplifted Boundless Blackness in any way. Let’s continue to propel the movement forward. With gratitude.
Other: Email: BoundlessBlackness@gmail.com
Miracle Smythe, Paige Wilson and Milton Young of Generations Productions