Our city is home to so many incredible businesses and so we asked the founders how they came up with the ideas for their businesses and have shared their responses below.

Jana Tingom | Stay at Home Mom, Homeschooler, Blogger

Phoenix With Kids started as a simple list for visiting friends in 2012. They were asking for suggestions on where to take their children during their stay in Phoenix. We passed along a handful of ideas, and the family loved them! We kept the list handy for other friends, and added as we thought of favorite spots. Soon, we have over 50 ideas, and we decided to start a website with that list in 2013! The list grew to over 100 things to do, 200 things to do – and now, in April 2021, Phoenix With Kids lists over 450 things to do in Phoenix and Arizona, with almost 500 blog posts reviewing our favorite spots!. Read more>>

Amanda Newton | Teacher and Embroiderer

Like many might say, I can up with my idea for my business by accident. When my son was born, I wanted to give him a college football themed bedroom. My husband and I both have degrees from Arizona State University, so I thought it would be fun to make my son a quilt out of some of our old swag. I hadn’t really sewn before, but to me it didn’t look too hard. I made him a rag quilt and posted a picture on social media, before I knew it, so many people were asking for custom rag quilts for their children. After making hundreds, my sewing machine bit the dust and it was time for a new one. My husband surprised me with a sewing machine that could both sew and do embroidery. I started embroidering my quilts and that was the start of my business!. Read more>>

Angela Johnson | Fashion Designer, Apparel Entrepreneur Consultant, Fashion Incubator Co-Founder, Industry Innovator, Disruptor, Humanitarian

I had the idea for starting a fashion incubator for Arizona way back in the early 2000’s. I had spent a few years in the Los Angeles fashion industry working as a designer and production manager for brands like X-Large (Co-Founded by Mike D. of the Beastie Boys) and X-Girl (Co-Founded by Kim Gordon of Sonic Youth) and had also created my own brand called Monkeywench with Days Of Our Lives actress Christie Clark. Then I moved back to Arizona for family reasons. As soon as I arrived, I realized I had to shut down my clothing brand due to lack of local manufacturing resources. It wasn’t efficient or affordable to travel to LA every other day to manage my production. So, I closed down Monkeywench and started on a journey to help other apparel entrepreneurs. I knew that the internet was going to change things for the fashion industry and if you could now sell your designs direct-to-consumer on your own website, that there also needed to be a disruption in how clothing was manufactured because the industry was set up for big brands who were manufacturing large quantities overseas. Read more>>

Kiersten Parsons Hathcock | Founder & CEO, Mod Mom Furniture

Entrepreneurship wasn’t something I strived to do when I was in my twenties. I thought I was destined to climb the corporate ladder, and I did just that until our kids were one-year-old and five-years-old. I was 33-years-old when I went from corporate to carpentry. After leaving a marketing career with A&E and The History Channel in 2003, we moved from Chicago to LA for my husband’s job. I took contract gigs and even nannied for a few years before I came up with the idea for Mod Mom Furniture as a means to make money and continue to be home with my kids. As an avid mid-century modern furniture fan, I saw a need in the marketplace and figured if I could teach myself how to build furniture, I could launch my products online using my marketing know-how. The hard part was not the marketing, but rather figuring out if I even liked carpentry, and if I could do it without losing a finger or two. (Fifteen years later, I still have all 10 digits!) The first toy box I designed in 2006 was inspired by my Grandma Theda’s old split top record player from the 1960s. Read more>>