Often we don’t have to reinvent the wheel to learn something new – we can just ask experts in the field who can draw on their experience to enlighten us. Below, we’ve shared insights insiders from various industries have shared with us.

Josh Garcia | Vice President, Miracle Mile Deli

The time is takes to operate a restaurant and the many hats that us small business owners have to wear is something that the general public usually do not think about. It’s not like we just “snap our fingers” and the food is prepared, the restaurant is spotless, the staff is prepared and ready to serve the customer. There are several aspects that go into each specific detail of operating our restaurant that will often not even be seen or noticed by the customer. Yet, they are important aspects of our business are essential in creating a customer service experience unlike any other. Read more>>

Kyle Thompson | Digital Marketer/Consultant

An Unfriendly & Crude CMS There are multiple reasons, but lets tackle a few very quickly. It’s good for blogging but that’s about it. The platform was made for a one page site with just content and an image. Small business owners don’t need just a blog, but a fully functional, business-centric website that drives leads and revenue Unfriendly back-end The wordpress backend is designed for programmers only. When a developer hands over the website to the client, the usability is totally compromised to the end user. This results in a client being a hostage to the development company and not being able to edit their website at all. A total horror show. Plugins A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features to the site. Since the plugins are free they are rarely updated and are out of date. Read more>>

Machelle Glassburn | Certified Clinical Hypnotherapist, Life Coach, Actor and Entrepreneur

I’m a clinical hypnotherapist and I’m constantly surprised at the misconceptions and myths that surround hypnotherapy. I can’t tell you how many times I get asked if I’m going to make you bark like a dog or cluck like a chicken, and I always reply, not unless you want to. Hypnotherapy is nothing like the stage hypnosis shows that you see. It is not mind control or brainwashing, I can’t make you do something you don’t want to do or control you in any way. So many people are afraid of hypnotherapy because they think they are going to reveal deep dark secrets or do something they don’t want to do and that keeps them from utilizing an incredibly powerful tool for healing and self awareness. I’m constantly surprised at the resistance I encounter while trying to promote hypnotherapy as a self help modality. When I received my training in hypnotherapy in 2010 the current belief was that your subconscious controlled approximately 85% of your total mind, research now shows that number to be closer to 97%. Read more>>